Saturday, February 14, 2009

Blackwater Worldwide renamed Xe as company tries to salvage its tarnished brand

US Security Firm Mired in Iraq Controversy Changes Its NameBlackwater Worldwide is abandoning its tarnished brand name as it tries to shake a reputation battered by oft-criticised work in Iraq, renaming its family of two dozen businesses under the name Xe. The parent companys new name is pronounced like the letter z.Blackwater Worldwides headquarters is [...]

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